> ## Documentation Index
> Fetch the complete documentation index at: https://knowledge.bitbybit.studio/llms.txt
> Use this file to discover all available pages before exploring further.
# How to create a new WhatsApp Business App Campaign
> Create a WhatsApp Business App campaign in bitCRM by choosing a segment, schedule, and Meta-approved message template
For a step-by-step guide on how to complete this process, please visit [our YouTube Channel.](https://www.youtube.com/@bitbybit.studio/videos)
The WhatsApp Business App campaign tool in bitCRM lets you send a Meta-approved message template to a customer segment, on your schedule. You can also convert replies into a customer service Ticket. Here's how to create and send a campaign.
To create a personalized marketing campaign, please set your customer segmentations first, by following these guides below:
• [How to Create a Customer Segment.](https://knowledge.bitbybit.studio/bitcrm/how-to-create-a-customer-segment)
• [How To Create Customer Segmentation And Track Message After A Broadcast.](https://knowledge.bitbybit.studio/bitcrm/how-to-create-customer-segmentation-and-track-message-after-a-broadcast#how-to-create-customer-segmentation-and-track-message-after-a-broadcast)
You'll also need an **approved message template** for WhatsApp Business App. If you don't have one yet, see [How to Create a Message Template Campaign for WhatsApp Cloud API](/bitcrm/how-to-create-a-message-template-campaign-for-whatsapp-cloud-api) — the same template builder is used for both channels; choose **WhatsApp Business App** as the channel when you create the template.
Once you have segmented the customers and have an approved template, follow these steps to create a WhatsApp Business App campaign.
## **Step 1: Go to Campaign Dashboard.**
* Navigate to your [bitCRM Campaign](https://app.bitbybit.studio/bitcrm/campaign) dashboard and click "Create new campaign."
* Click "Create new campaign"
## **Step 2: Select a Channel.**
* Click **WhatsApp Business App** — for small businesses that want to keep using their mobile app with basic automations.
* Click "WhatsApp Business App"
## **Step 3: Fill in your Campaign details.**
* Enter a **Campaign name**.
* Under **Send to**, choose your customer segment. Read [How to Create a Customer Segment](https://knowledge.bitbybit.studio/bitcrm/how-to-create-a-customer-segment) for the details.
* Enter your Campaign name and choose your customer segment
## **Step 4: Schedule your Campaign.**
* Choose **Send immediately** or **Schedule send**. If you schedule, select a date and time.
## **Step 5: Choose your Message template.**
* Under **Message template**, select an approved template from the dropdown. Only Meta-approved templates appear here.
* If you don't have a template yet, click **Create new template** to open the template builder.
* If your template includes variables (shown as `{{1}}`, `{{2}}`, and so on), map each one to a dynamic field in the **Variable** dropdown. Read [How to Use Dynamic Variables in Automation Messages](https://knowledge.bitbybit.studio/bitcrm/how-to-use-dynamic-variables-in-automation-messages) for details.
* If your template includes a voucher code, the voucher fields appear automatically — fill them in.
Media such as images, videos, or documents are part of the message template, not the campaign. Add media when you create the template — see [How to Create a Message Template Campaign for WhatsApp Cloud API](/bitcrm/how-to-create-a-message-template-campaign-for-whatsapp-cloud-api) — not in this step.
## **Step 6: Optional — convert replies into a Ticket.**
* Turn on **Convert to ticket** to automatically create a support Ticket when a customer replies, and assign it to a ticket category or agent.
## **Step 7: Review and send.**
* Click **Review** to open the review checklist. Confirm your Campaign name, customer segmentation, schedule (if scheduled), and estimated cost.
* Click **Send campaign** to send immediately, or **Save message** to confirm a scheduled send.
* You can also click **Save as draft** to save your progress without sending, or **Discard** to cancel.
* Click "Create new campaign"
## **Step 2: Select a Channel.**
* Click **WhatsApp Business App** — for small businesses that want to keep using their mobile app with basic automations.
* Click "WhatsApp Business App"
## **Step 3: Fill in your Campaign details.**
* Enter a **Campaign name**.
* Under **Send to**, choose your customer segment. Read [How to Create a Customer Segment](https://knowledge.bitbybit.studio/bitcrm/how-to-create-a-customer-segment) for the details.
* Enter your Campaign name and choose your customer segment
## **Step 4: Schedule your Campaign.**
* Choose **Send immediately** or **Schedule send**. If you schedule, select a date and time.
## **Step 5: Choose your Message template.**
* Under **Message template**, select an approved template from the dropdown. Only Meta-approved templates appear here.
* If you don't have a template yet, click **Create new template** to open the template builder.
* If your template includes variables (shown as `{{1}}`, `{{2}}`, and so on), map each one to a dynamic field in the **Variable** dropdown. Read [How to Use Dynamic Variables in Automation Messages](https://knowledge.bitbybit.studio/bitcrm/how-to-use-dynamic-variables-in-automation-messages) for details.
* If your template includes a voucher code, the voucher fields appear automatically — fill them in.