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Use this page to set up the Identity tab in AI Agent Studio. If you need an overview of the full workspace first, start with Get started with AI Agent Studio.

Prerequisites

  • You can access AI Studio.
  • You have the brand information you want your AI agent to use.

Step 1: Open AI Agent Studio

  • Go to AI Studio.
  • Open AI Agent Studio.
  • Create a new agent if you are starting from scratch.

Step 2: Complete Brand information

In Brand information, enter the core business details the AI agent should use.
  • Fill in Brand name.
  • Fill in Brand description.

Step 3: Complete Personality

In Personality, choose how the AI agent should communicate.
  • Set Preferred language.
  • Choose Answer length.
  • Choose Tone of voice.
  • Choose Response style.

Step 4: Add an Advanced prompt if needed

  • Turn on Advanced prompt if you need extra rules or behavior guidance.
  • Enter the instructions you want the AI agent to follow.
Use this field only for rules that should consistently shape the agent’s behavior.

Step 5: Save your AI agent

  • Review the fields in Brand information and Personality.
  • Save your changes.